The "Consent is Hot, Assault is Not" campaign was designed to both start conversations about Affirmative Consent on college campuses and raise awareness about the Knowing Yes! program on St. John's Campus. I created the entire idea-- the design, the slogan, and all of the accompanying copy.
Details on the program below:
Knowing Yes! is a campus program that educates students on the principle of Affirmative Consent through workshops and educational content. The program is funded by the U.S. Department of Justice’s Office on Violence Against Women’s (OVW) Grant to Reduce Sexual Assault, Domestic Violence, Dating Violence, and Stalking on Campus Program.
The grant is designed to enhance victim services, implement prevention and education programs and develop and strengthen campus security and investigation strategies in order to prevent, prosecute and respond to domestic violence, dating violence, sexual assault, and stalking crimes on college campuses.